The squeeze is on for British Airways economy passengers on the aircraft type that is airline’s long-haul backbone. BA is to add an extra 52 seats to its Boeing 777s at Gatwick from 2018, and plans to “densify” aircraft at Heathrow after that.
Travellers who are accustomed to reasonable elbow room in the cheap seats will find they have less space. While British Airways has nine economy seats abreast in its 777 fleet at present, from 2018 each row will have 10 seats – even though the average girth of passengers is increasing.
If the number of toilets stays the same at 11, accommodating almost a fifth more people means that there will be one for every 30 passengers, compared with 25 passengers now.
Willie Walsh, chief executive of BA’s parent company IAG, told investors at a Capital Markets Day: “We’re responding to a market opportunity.” He said the move would allow BA to “lower the average cost per seat, charge a lower price and stimulate demand”.
In the late 1990s, British Airways had a small fleet of Boeing 777 aircraft at Gatwick that were fitted with 10 seats in each economy row for routes to Florida and the Caribbean. In 2002 they were converted to the nine-abreast configuration to match the rest of the fleet.
A spokesperson for BA said: “We are updating our 777 cabins to bring us into line with many of our competitors.” Other airlines with a 10-abreast configuration on the jet include Air New Zealand and Emirates. Air France has a special fleet devoted to Caribbean and Indian Ocean services with 10 seats in each row.
BA says that the economy cabin will be fitted with new entertainment systems with bigger screens.
British Airways and its main European rivals, Lufthansa and Air France-KLM, face intense competition from Gulf-based carriers, with low-cost, long-haul airlines such as Norwegian also poaching passengers.
Lufthansa is rapidly expanding its Eurowings subsidiary to operate a range of long-haul routes, while Air France says it plans to start an entirely new airline “adapted to ultra-competitive markets”. The subsidiary is intended to “enable the Group to go on the offensive by opening new routes, reopening routes closed due to their lack of profitability and maintaining routes under threat”.
British Airways will also add 12 extra seats on its short-haul Airbus A320 fleet operating from Heathrow, giving the planes the same seating density as easyJet.
Willie Walsh was previously chief executive of both BA and Aer Lingus, which is also part of IAG. He told investors that passengers connecting to the Irish airline’s transatlantic services in Dublin could soon be flying on Ryanair. Mr Walsh confirmed that Aer Lingus is in talks with Europe’s biggest low-cost airline about feeding traffic to long-haul routes
The Independent
At today’s Capital Markets Day presentation British Airways announced that the 40J/24W/216Y configured London Gatwick Boeing 777-200ER fleet will be reconfigured to 32J/48W/252Y configuration with ten abreast seating in Economy Class from early 2018. With the addition of 52 seats comes the removal of three toilets. At present there are five aircraft in 40J/24W/216Y configuration, however the presentation states that 25 Boeing 777s will be converted to ten abreast seating in Economy. It is not clear what the other twenty aircraft are.
The BA Source
It was announced at today’s Capital Markets Day presentation that British Airways will put its London Heathrow based shorthaul Airbus fleet through a further densification program with the A320 fleet seat count increasing from 168 to 180 seats from Winter 2017 and the A321 fleet seat count increasing from 205 to 218 from Summer 2018.
The BA Source